The Deputy Government Spokesperson, Prince Bubacarr Aminata Sankanu, has been appointed as the new Deputy Director of Press and Public Relations at the Office of the President (OP).
Sankanu, a seasoned journalist and film producer with over 30 years of professional experience in print, electronic, and new media, is working with the OP Director of Press and Public Relations, Amie Bojang-Sissoho, to strengthen the Presidency’s brand and enhance strategic Gambia Government communication. The OP Media and Communication Unit is restructured to align with the new public service delivery policy.
A prominent lecturer at the University of The Gambia (UTG) School of Journalism and Digital Media, Sankanu’s cross-cutting academic credentials include an LLB from UTG, a Master’s Degree in Film Studies from the University of Stirling, Scotland, a Digital Film and Animation Diploma from SAE Institute Cologne Campus, Germany, and various journalism training.
Aside from lecturing, he coordinated the development of significant curricula on Artificial Intelligence and a Diploma in Film and Photography for academic and non-academic learners. Prince Sankanu is an African Union Media Fellow, current President of Film Producers Association of The Gambia, and founder of The Gambia’s premier annual Cinekambiya International Film Festival.
He joined the Gambian Civil Service in 2019 as Senior Information Officer at the Department of Information Service under the then Ministry of Information and Communication Infrastructure (MOICI). During the COVID-19 pandemic, he served as the Focal Person for Strategic Communication and External Public Relations and a member of the Risk Communication and Community Engagement Sub-Committee. Following his stellar performance in crises and emergency communication, as well as the management of sensitive data, he was promoted to Principal Information Officer, MOICI.
In 2022, Sankanu was appointed on promotion as Deputy Government Spokesperson at the Office of the President, deputizing the Government Spokesperson and Presidential Diaspora Adviser.
